EXCITING OPENINGS

exclusive offers

UNVEILING THE WORLD'S

Finest Stays

At LURA, we curate the most exciting new hotel openings across the globe—properties that redefine style, service, and exclusivity. From sleek urban hideaways and serene beachside sanctuaries to architectural marvels set in the world’s most inspiring destinations, our collection showcases the places everyone will be talking about. With LURA’s insider access, you’ll not only be among the first to experience them—you’ll enjoy special offers, upgrades, perks, and privileges that make your stay truly extraordinary.

NEW OPENINGS

HOT OFFERS

CURATED BY LURA

LURA brings you the hotels everyone will be talking about this year—exclusive new openings paired with unmissable monthly offers. From complimentary nights and discounted rates to insider privileges, our curated selection ensures you experience the very best in luxury travel before anyone else.

Amanvari Los Cabos, Mexico. New Aman luxury resort opening soon

NEW FOR 2026

BULGARI RESORT RANFUSHI

Los Cabos, Mexico

Opening Late 2026

Set along the untouched East Cape of Baja California, Amanvari combines dramatic desert landscapes with pristine beaches, private pavilions, world-class wellness and effortless indoor-outdoor living overlooking the Sea of Cortez.

THE VINETA HOTEL

Palm Beach, Florida, USA

Opened February 2026

This stylish reimagining of Palm Beach's iconic Vineta combines sophisticated residential design, impeccable service, vibrant dining and a fresh take on timeless coastal luxury in one of America's most exclusive destinations

ORIENT EXPRESS VENEZIA

Venice, Italy

Opened March 2026

One of the world's most anticipated hotel launches, Orient Express Venezia revives the glamour of the legendary brand with palatial interiors, refined Venetian craftsmanship, exceptional restaurants and an unrivalled Grand Canal location.

FOUR SEASONS HOTEL CARTAGENA

Cartagena, Colombia

Opened April 2026

Four Seasons transforms a collection of beautifully restored colonial buildings into Cartagena's most luxurious address, offering sophisticated accommodations, vibrant dining, wellness facilities and easy access to the city's historic centre.

SIX SENSES LISBON

Lisbon, Portugal

Opening Late 2026

Six Senses brings its renowned wellness philosophy to the heart of Lisbon, transforming two historic palaces into an urban sanctuary combining heritage architecture, holistic wellbeing, exceptional dining and contemporary Portuguese design.

AIRELLES PALLADIO

Venice, Italy

Opened May 2026

Airelles makes its first international debut in Venice, transforming a historic waterfront setting into an intimate luxury sanctuary combining timeless Italian architecture, impeccable French hospitality, gourmet dining and exclusive lagoon experiences.

FAIRMONT THE RED SEA

Red Sea Coast, Saudi Arabia

Coming Mid-2026

Fairmont's flagship Red Sea resort showcases Saudi Arabia's emerging luxury tourism with beachfront villas, pristine coral reefs, world-class wellness and sustainable architecture within one of the world's newest luxury destinations.

COMO LE BEAUVALLON

Saint-Tropez, France

Opened April 2026

Overlooking the Bay of Saint-Tropez, COMO breathes new life into this iconic Riviera landmark with elegant rooms, renowned wellness, outstanding cuisine and a relaxed Mediterranean atmosphere.

ROSEWOOD BLUE PALACE

Crete, Greece

Opened Late 2026

Rosewood's first Greek resort reimagines the legendary Blue Palace into an elegant Mediterranean escape, featuring luxurious suites and villas, private pools, exceptional dining and breathtaking views across the Aegean Sea.

Waldorf Astoria London, Admiralty Arch. Hilton. Luxury new hotel opening London

WALDORF ASTORIA ADMIRALTY ARCH

London, UK

Opening Late 2026

One of London's most anticipated openings, Waldorf Astoria transforms the historic Admiralty Arch into a landmark luxury hotel with grand heritage interiors, refined dining and unrivalled access to St James's and Buckingham Palace.